HOW TO TELL YOUR STORY IN A NOISY SOCIAL WORLD
HOW
TO TELL YOUR STORY IN A NOISY SOCIAL WORLD
by Gary Vaynerchuk
JAB , JAB , JAB RIGHT HOOK : HOW
TO TELL YOUR STORY IN A NOISY SOCIAL WORLD
by Gary Vaynerchuk
In Gary’s third best-seller, he aims to show managers, marketers and small business owners how they should be outlining and approaching their social media strategies. When they plan for the “right hook”—their next campaign that will produce profits—they need to be setting it up long beforehand with jabs, aka, creating content that’s perfectly adapted to specific social media platforms and mobile devices. Gary uses divert content and engaging with customers to build relationships. It’s not just about developing high-quality content; it’s also about developing high-quality content and unique case studies for each major platform (Instagram, Twitter, Facebook, Tumblr and Pinterest) to illustrate exactly what to do and what not to do.